Build a Perfect Customer Profile to Grow Business with a Working Marketing Plan

marketing plan

How to Design the Perfect Maker Business Customer Profile Makers and crafters do not go into business so they can spend a bunch of time collecting data on customers. They become makers and crafters because they love making art. To sell products, makers do need to have a profile of the perfect potential customer. This […]

How to Use Kindness When Customers are Angry and Upset


As a small business owner, the odds are good that you will have at least one unhappy customer. While you probably didn’t do anything to upset your customers, someone is bound to find something to complain about and once that tiny little thing is found, you will hear all about it. Even if you have […]

Your Guide to Brainstorming & Utilizing Home Design Keywords

home design keywords

Did you know that organic web traffic generates over 40% of company revenue? You may be thinking, “So what? That can’t possibly apply to the home design industry.” But you may be pleasantly surprised! It may seem like there’s a lot more networking and word of mouth marketing in interior and home design. Regardless, modern […]

Creating a Handmade Jewelry Line That Will Sell

handmade jewelry

Handmade jewelry is one of the easiest crafts to get started with. You don’t need to invest in expensive equipment, and the components are readily available. Whether you’re using semi-precious beads or glass crystals, there are many places to purchase the supplies at a reasonable price. Gold and silver findings are also made in a […]

Understanding Profit Margins in the Handmade Products Industry

profit margins

It’s one thing to design and create furniture and home decor as a hobby. But it’s an entirely different thing when you turn your craft into a profitable business. It’s not as simple as creating awesome products, marketing them, and selling them. There’s a lot that goes into any business model – no matter the […]

How to Take Product Photos with Your iPhone or Android

how to take product photos with your iphone or android

The pictures you take and post of your products say a lot. You want to make sure your product shots are great but don’t worry it is easy to take great shots. Below we have some low-budget product photography tips. Keep reading how to take product photos with your iphone or android to find out […]

How to Work With Natural Edge Slabs

natural edge slabs

Natural-edge wood slabs are undoubtedly the leading trend today in furniture and interior design. The organic look will complement a wide range of decorating styles. It’s a perfect fit in a rustic country home, but can be equally effective in a modern city condo. One perfect piece can serve as a focal point that warms […]

3 Laws You Need to Know as An Online Retailer

laws you need to know

Selling products online seems like an easy way to make money. While online retailers do have fewer rules and restrictions than brick-and-mortar shopkeepers have, there are still plenty of laws that are important to know. Having a good understanding of laws and regulations can help you avoid costly mistakes. Here are 3 laws you need […]