Creating an Effective Marketing Strategy for Your Online Shop
- by Adam Deering
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Long gone are the days when an artisan would earn an often-precarious living by depending on customers coming in through the door of their brick-and-mortar shop, or strolling down the aisle of a bustling crafts fair. Today, creators of all sorts have taken to internet marketing to develop a far-flung customer base. However, succeeding on the Internet takes more than just opening a shop-front on an online marketplace. You need...
